To design for ourselves we must learn ourselves. This project was about first and foremost, understanding who I am and what I enjoy, and secondly, how to convey that feeling in a way of design. Specifically, Layout Design. Implementing the principles of design into my layout was the key to success and overall enjoyment of the project.
Using an abundance of principles including alignment, repetition, texture, hierarchy, and imaging as well as negative space, typeface, and various others allowed me to bring my imagination to life. Taking the users focus into account, I wanted to draw their eyes to me, my name, and what I do. Complementing this with themed shapes and a personal pull quote to add a distinctive flair, this composition promotes an abstract 90s feel.
Zavier Gatewood 2024